The immediate visual effect is the illusion of space and depth.  Through the use of opposing system of perspective and dramatically contrasting colours, Vasarely deliberately created an optical illusion, giving an impression of movement to the painting.  He was one of the leading pioneers of ‘optical art’.  Vasarely is the founder of the Op Art movement, a style that focused on the deceptive effects of manipulated lines and shapes. 

Vasarely based his techniques on the ridge principles of the influential design school, Bauhaus.  He transformed the use of harsh outlines and hard edges to produce anonymous, geometric and precise forms that play tricks on the eye.  His style, anti-nostalgic art, like the Futurists of the 1920s, actively celebrated and embraced the machine age and the advance of technology. 

Vasarely viewed his work as performing a social function, and its graphic, illustrative quality has been most effective in the form of urban murals and three-dimensional architectonic structures.

Like Vasarely, Swoptic actively celebrates and embraces new technologies and progressive designs that create functional product attributes.  Swoptic’s interactive, interchangeable component-frame system transfers unique abilities, to the individual to design, create and customize their own sunglasses.

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